About

I spent $250k on construction leads, then hired a research team to fill the gaps. Birddog is that team.

Portrait of Colin Percy, founder of Birddog, standing in front of a multifamily commercial construction site.

Colin Percy

Founder and CEO

I’ve spent 15 years building sales & marketing software people actually want to use. Almost none of the tools I tried in construction cleared that bar.

I grew up in my family’s HVAC supply business and have sold into commercial construction for years.

I spent thousands on lead data, software, and researchers to find and win projects with top-tier developers, GCs, and property managers.

What I found was unfair sales tactics, restrictive contracts, outdated applications and unreliable data.

So I’m building the opposite: month-to-month, cancel anytime. Pricing you can see. Contacts cross-checked across 20+ sources. Software that doesn’t feel like it’s from 2009.

Birddog is that alternative, built for engineers and specialty subs who win during design, not after plans are final.

Who it’s for

Built on the same system I used to scale SignJive from $100K to $10M+.

  • Engineering firms
  • Building product manufacturers
  • Manufacturer's sales reps
  • Building product distributors
  • Furniture and FF&E dealers
  • Architects
  • Specialty AEC consultants
  • Interior designers
  • Wayfinding and signage
  • AV and low-voltage integrators
  • General contractors
  • Specialty AEC consultants
  • Interior designers
  • Wayfinding and signage
  • AV and low-voltage integrators
  • General contractors
  • Engineering firms
  • Building product manufacturers
  • Manufacturer's sales reps
  • Building product distributors
  • Furniture and FF&E dealers
  • Architects

You've been burned before. So here's our promise.

No sales games

Subscribe and cancel in one click. No renewal windows, no sales calls. Billed after you leave? That month's free.

Never pay for junk

Real projects, verified contacts. Bad data? Credits back, no questions asked.

No data coverage surprises

See what we have in your market before you pay a dime.

Never trapped

Not worth it in 30 days? Full refund. Keep every contact.

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  • Unlimited nationwide project leads
  • 1,237,430 projects tracked
  • Live in 29 states
  • Watching 518 cities and counties
  • Don't pay for junk data
  • Pay for what you use
  • No annual contracts
  • No wasted time on stale projects
  • Transparent data quality
  • No pushy sales tactics
  • 100% free trial
  • Cancel anytime
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